Miamism Blog - Thanks Roy Llera
by: Ines.Hegedus-Garcia on July 25, 2007 22:49:55 12 comments »
Lately, I have been asked how I got into blogging and I thought this was an answer that deserved a post.
It was Roy Llera, our family photographer that first mentioned blogging to me. Roy has been doing our family portraits for years and also does our business shots. He is local, he is good and it doesn't hurt that he's a great guy.
We had done some family shots at the beach and Roy suggested doing some photographs of "Rick & Ines" just in case we decided to use them, heck we were there already, might as well. When I got the proofs I thought they looked a bit too romantic and not professional enough and asked Roy to do studio pictures as well. Roy rolled his eyes and made the appointment.
When picking up those stiff studio pix Roy asked (probably not in these exact words but bear with me)
"In your marketing, don't you want to portray yourselves in those pictures? Don't you want people to know what you are about? Why would it bother you if the picture portrayed you as being happy and in love?"
That was like a big rock had dropped on our heads from above.
Then he asked if we had heard of "blogging" - I said "WHAT??....how do you spell it?"
He explained briefly that blogging was like a daily journal where we could write about our daily business and our involvement in the community, show pictures of Rick coaching little league, The local Heidi Hewes Chapter events, a family moving into their new Miami Shores home. Where we could be down to earth and show our real human side to our customers.
That's all it took folks. I went home and started doing some research.....started puting thoughts on paper, I mean blog.....and less than a year later MIAMISM.com was born.
I am so grateful to Roy Llera for the idea and for giving me that push to change our marketing and our boring static website. So go check out Roy Llera's website and blog, they are fantastic and he is THE BOMB!
Roy Llera's studio is located at 11510 NE 2nd Avenue in Miami and his telephone number is (305) 759-2600
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How true! The "standard" agent photos do not work any more. Like blogging, people want to see the real you.
Mariana - what's funny about our current picture (which is a close-up version of the one above) is that some kids see us and call us the "whoosh couple" because of the wind....is that hilarious?
Great post Ines. Roy is definately right. I think it's important to show the "real" you in your photos so people can indentify with you and feel like they know you, in a way.
Your pictures are fun and very welcoming. Thanks for sharing.
Hi there!
I know your concern about the need for a "professional" presentation
of one's self. Yet I have been told the photo I now use permantly is
one that say's "get to know me, I'm approachable". As I think your
photo with Rick also gives that message.
Keep up the great work!
Hi Ines and Rick,
I feel like the Dad telling the kids to eat their veggies and then eating a steak and drinking a beer...
You have created what is the most dynamic marketing tool available to us in our time! I trust that it has added to your personal and professional lives.
It's amazing, I shared with you a seed that you planted, watered and provide the sunshine...now look at your garden!
Ironically, I started a new Blog devoted to my passion for Cuba, www.aglimpseofcuba.blogspot.com earlier this month. It has been a labor of love...take a look!
In the meantime, thanks for the seeds, fertilizer and weed killer...now to tend to my other garden!
Your Cuba Blog is amazing, those pictures and your stories really grabbed me and nudged me in a way I didn't think possible. I commend you for giving us a glimpse of a world we could never imagine. Keep up the good work and by the way....I don't think your garden needs fertilizer....just give it a little bit of time.
Thanks always for the inspiration and congrats on the new member of the family to come!
I have always loved that picture of you and Rick, still do. Great post.
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