Lately, I have been asked how I got into blogging and I thought this was an answer that deserved a post.
It was Roy Llera, our family photographer that first mentioned blogging to me. Roy has been doing our family portraits for years and also does our business shots. He is local, he is good and it doesn’t hurt that he’s a great guy.
We had done some family shots at the beach and Roy suggested doing some photographs of “Rick & Ines” just in case we decided to use them, heck we were there already, might as well. When I got the proofs I thought they looked a bit too romantic and not professional enough and asked Roy to do studio pictures as well. Roy rolled his eyes and made the appointment.
When picking up those stiff studio pix Roy asked (probably not in these exact words but bear with me)
“In your marketing, don’t you want to portray yourselves in those pictures? Don’t you want people to know what you are about? Why would it bother you if the picture portrayed you as being happy and in love?”
That was like a big rock had dropped on our heads from above.
Then he asked if we had heard of “blogging” – I said “WHAT??….how do you spell it?”
He explained briefly that blogging was like a daily journal where we could write about our daily business and our involvement in the community, show pictures of Rick coaching little league, The local Heidi Hewes Chapter events, a family moving into their new Miami Shores home. Where we could be down to earth and show our real human side to our customers.
That’s all it took folks. I went home and started doing some research…..started puting thoughts on paper, I mean blog…..and less than a year later MIAMISM.com was born.
I am so grateful to Roy Llera for the idea and for giving me that push to change our marketing and our boring static website. So go check out Roy Llera’s website and blog, they are fantastic and he is THE BOMB!
Roy Llera’s studio is located at 11510 NE 2nd Avenue in Miami and his telephone number is (305) 759-2600
