If you have not yet read the article written by Gene Marks of Forbes.com about Miamism.com, you should!! << yes, that would be called a shameless plug, but we’re allowed once in a while, no?
Home Sales Down? Not For This Realtor
After writing the article in Forbes.com, Gene was interviewed by 69News and had additional great information to share because our practices here in Miamism can apply to any small business.
Technology-Driven Success For Business Owners
Gene compares house hunting in 1998 when he bought his home, to house hunting in 2011 and tells the viewers that we “get it”! Any small business needs to use technology to expand their business, to build a community and keep customers close. Here’s how we do it and how you can do it too:
- Our website is a blog, not just a regular website
- Miamism is interactive and a community based type of website
- Find a passion within your field and be committed
- write short entries (blog articles), for those that like to scan and write often
- our “passion” entries are a bit longer, like our articles about historic Miami homes
- We write about Miami itself, not just real estate
- Our website is our blog and vice-versa
- We integrate social media sites into our blog
Gene goes on to say that because real estate is a consumer related business, it is key to get involved in Social Media like we do, and link those to our site.
We also use smart phones (iPhone) for real-time interaction with you, the consumer, because we all want a response NOW! (nothing like immediate gratification
And finally, Miamism will be included in Gene Mark’s 2012 update of his book, “In God We Trust: Everyone Else Pays 
Cash”.
The book is a compilation of Gene’s columns for Forbes, New York Times and Business Week and we are soon to be amongst celebs like Kim Kardashian and Paris Histon … not bad!
Additional Note: In case you are curious about who interviews us and what media outlet writes about us, check out the “About” page on the top menu bar, where we include a list of Media Articles where we appear.
Ines,
This is awesome and inspirational ! Building a brand through the Internet via blogging and a great website and utilizing social media is what it is ALL about. Connecting and engaging with consumers is huge. There is so much opportunity for those that “get it”. You guys certainly get it and it is awesome to see that you are getting this attention. Rock on and blog on !
Chris
Thanks Chris – hard work pays off!
FABUOUS! Just went over and watched the interview…Kudos to you! I must say I wish I had a client/friend like Gene. All these yaars are paying off. Proud as punch of you!!
That is amazing!!! Congratulations
Thanks Gena – I loved how they identified me as a “friend” but truth be told….he just interviewed me