Miamism Blog

You are here

Basics to sell Miami Real Estate

  • September 14, 2016
Ines Hegedus-Garcia
ines@miamism.com

Dear Miami Beach home Seller: Do you realize that today's real estate buyer is smart? is educated? and will research your property to death before they even place an offer? Most of you are even aware that almost 90% of buyers start their search on the Internet, so what do you have to do to sell your home? If you are planning to sell, you have to be just as smart as those buyers and you need to do a little homework.  Your research should start with Google.

Google the area you live in to see which agents have a strong Internet presence.  Those agents that have a strong presence will know how to market your property on-line and will know how to expose your listing to millions of buyers. Example:  You want to sell you Miami Shores Home - you should Google "Miami Shores Real Estate", "Miami Shores", "Miami Shores Homes" and any other combination thereof.  Take a look at the first 2 (maybe even 3) pages of Google Searches and find out what each one of those Realtors is doing to market their listings. It's not about your Realtor having a website anymore, it's about your Realtor knowing where to place your listing, exposing your property in not only local web-portals, but all over the world. If you are not finding your favorite agent in Google, or the properties they are selling, it may be time to re-examine your "selling strategy". Please remember that although this is a very important part of the equation, once you find that "Googable Realtor" (no that's not a real word), you should also follow home preparation and pricing recommendations.

**originally published June 25th, 2008**


Recent Posts

Throwback Thursday brings us to an amazing closing gift we received from a client.  What makes this special is that we are the ones doing the giving at closing time.  A great testimonial is all we ask for, but back in 2007,... more

  • Oct 28, 2020

I love it when a colleague in a different part of the country writes an article that is relevant everywhere!! Bill Gassett, who sells real estate in The Metrowest Massachusetts area, published Ten Things to Do Before Selling... more

How is The Belle Meade Real Estate Market Doing? There are currently 17 single-family homes for sale: (compared to 20 in August) Highest priced listing is $3,595,000 for the 4/4.5 new, waterfront construction at 885 NE 76... more

  Miami Shores is one of the few cities in Miami that still requires a certificate of Re-Occupancy when you sell your home.  Right before closing, sellers are required to pass a re-occupancy inspection.  What exactly is this... more

Our Twitter

What is the Value of my Home?

Obtain a free personalized home pricing report.