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The Miami Letters make appearance for Super Bowl LIV

Ines Hegedus-Garcia
ines@miamism.com

We recently told you about The Miami Letters debut:

Miami Letters!!  As in huge letters that spell out "Miami" as an art placemaking exhibit. 

The Miami Association of REALTORS created a traveling art-based placemaking piece to be featured in and around Miami in different community events. The Miami Letters made their debut this weekend at The Biltmore Hotel in Coral Gables during the 25th Global Conference and have been an amazing hit!

The letters will travel to different locations and are said to be making an appearance at Art Basel, the Miami International Boat Show, Coconut Grove Art Festival, and even The Super Bowl!!  They will eventually find a permanent home but in the meantime, we have the opportunity to take photos in all of the temporary locations.

And now we want to let you know that they have made an appearance for Super Bowl LIV at none other than Bayfront Park.  We thank Mayor Francis X. Suarez for toasting to The Miami Association of REALTORS!

 

Realtors have the pulse of our city, they understand that the city of Miami has grown last year by 3 billion dollars in new construction.  And none of that would have happened without a real team that understands how to market our city, how to brand our city.  And branding our city with The Miami Letters, like has been done in so many cities throughout the country and throughout the world.  It’s really another way to highlight what has become of Miami a tremendous global city.  I would personally like to toast to Miami Realtors and to The Miami REALTORS Association

 


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